We Are Tribe

Be yourself. Don't worry about what others think of you. Listen and, when you have something to say, speak up. Create something, anything. But make sure it represents you. Step forward for what you believe in. Together we can do it. Welcome to Tribe, a community of all for all. United by the same values, we celebrate the genuine and fun side of life. We stand up for what matters: diversity, equality, transparency, sustainability. We do not give up, we are not willing to wait. We are free, we support each other. Benetton Perfumes gives voice to a whole generation with We Are Tribe, a men's fragrance that invites you to stand up and take action. Strong, courageous and committed, it aims to become a symbol for anyone who wants to feel part of something bigger. A youthful wave of marine freshness mixed with the character and masculinity of woods and amber. A source of inspiration that will help you achieve all your goals.