Paula Echevarría

Paula Echevarría is a Spanish fragrance line built around a single namesake, releasing colorful, accessible compositions across fruity, floral, and fresh territories. The portfolio—spanning Sensuelle, Coral, Brilliant, and Rouge—suggests a celebrity-driven house oriented toward mainstream appeal rather than olfactive complexity. Based in Spain, the brand operates within the direct-to-consumer or mass-market fragrance space.